Let's build a society where consumer goods are not the be-all and the end-all, but rather tools to enrich our relationships with one another or tools to our enjoyment of our own minds and bodies.
Thank you, RevMary...
And an acknowledgment:
1) It's easy for a white, middle-class, middle-aged guy, who's basically got all he and his family
2) For the entire society to embrace this ethic will be deeply, deeply challenging.